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什么叫市场占有率 和 市场增长率

zhiyongz2024-05-23生活经验

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什么叫市场占有率 和 市场增长率

1. See below:

Market share - the portion of a particular product/brand/pany in the entire market.

For example, among *** artphone users, 60% of them use iPhone, 30% of them use Android, 10% of them use Blackberry. By this, you can say Apple's market share for *** artphone is 60%.

Market growth - the increase of market given a period of time.

Continue with the example above. After a year, 50% of them use iPhone, 40% of them use Android, 10% of them use Blackberry. The market growth for Android will be 10%

2. Unless you can find neutral statistics or survey result, there is no way.

It is mon that market share/market growth has been exaggerated.,